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Look out, iCloud. Microsoft buffs up OneDrive with more free storage

Amid all the fresh interest in Apple’s iCloud cloud-storage option following the company’s rollout of the iPhone 6 and iPhone 6 Plus, Microsoft doesn’t want you to forget about its cloud-storage service, OneDrive. Late yesterday the company announced a promotion that bumps up OneDrive’s free storage tier — and not only for iPhone users, but for Android and Windows Phone owners as well.

It’s all about mobile for brands and agencies at Mobile Media Summit during Advertising Week

On September 29, Mobile Media Summit, the largest mobile media and advertising conference, will kick-off Advertising Week in New York at the famed New World Stages. Mobile Media Summit attracts more brands and advertisers than any other mobile conference by covering the relevant mobile topics such as, location, programmatic, digital creative and mobile ROI.

It’s time for social to grow up

When DiGiorno Pizza used the #WhyIStayed hashtag to sell pizzas, it inadvertently leveraged a serious conversation on domestic violence for financial gain. It was a mistake that was uniquely social, as was the immediate furor the brand faced globally.