WSJ story on SiliconBeat

siliconbeat.jpgToday’s WSJ piece about SiliconBeat is an example of balanced reporting about a controversial issue: blogging and how mainstream media is dealing with it. We’re thankful for the internal support we’ve had for the blog here at the Mercury News. A snippet from the story:

I could definitely see how in journalism circles people could look at what we do and be a little bit nervous,” Mr. Bazeley [SiliconBeat co-author] says. But “when we sit down to write news stories, we put on a totally different hat.”

SiliconBeat (www.siliconbeat.com) and other blogs like it represent a departure from the just-the-facts tradition of mainstream news reporting. The Mercury News’s push into blogs — the Knight Ridder Inc. paper publishes a half dozen in addition to SiliconBeat — comes as U.S. newspapers are wrestling with whether it is appropriate for reporters to be opining in such forums, and how much, if at all, their posts should be edited. To date, it is relatively rare for newspapers to sponsor reporter-written blogs

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About the Author,

Matt launched VentureBeat in September of 2006, with the realization that no one else was covering the entrepreneurial and tech innovation scene with the velocity or depth that he was. Prior to founding VentureBeat, he covered venture capital for the San Jose Mercury News from 2001 to 2006. In 2002, Matt was awarded "Journalist of the Year" by the Northern California Society of Professional Journalists. Prior to working at the Merc, he was a correspondent for the Wall Street Journal in Bonn, Germany from 1995 to 1998, and a writer for the Washington Post in 1994. Matt holds a PhD in Government and an MA in German and European Studies from Georgetown University. In addition to VentureBeat, Matt is also the Executive Producer of DEMO, the leading launchpad event for emerging technologies.

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