VentureBeat

We caught up with Fred Wilson, a venture capitalist with Union Square Ventures (see bio, scroll down) who writes A VC, one of the more engaging venture capital blogs out there. Fred provides an entertaining discussion of the technology landscape, venture capital issues and music recommendations. It is the most-read VC blog, excepting perhaps Guy Kawasaki’s, which covers more general venture capital issues.

SiliconBeat: What time of day do you blog?

Fred: I generally blog between 5:30am and 7am. I will from time to time add something during the day, but for the most part blogging is an early morning activity for me.

SiliconBeat: Does it make you feel tired later in the day at your day job, and if so, how do you handle that fatigue?

Fred: I’ve been getting up early ever since I had kids. I’ve just replaced email time with blogging time. I do get a bit tired mid/late afternoon so Charlie and I usually make a Jamba Juice run at that time.

SiliconBeat: How do you explain to investors in your firm that the blog is a net positive for them?

Fred: I’ve been blogging for longer than Union Square Ventures has been in business and I was actively blogging throughout the entire fundraising process (but not blogging about the fundraising process – the lawyers made sure of that). So the LPs have known about my blogging before they made a commitment to our fund. That said, we have talked about blogging with our LPs as we also have an active Union Square Ventures blog at www.unionsquareventures.com where Brad and I both post. We believe it serves a number of important functions, including getting the word out about what we are interested in which brings deals in and also acts as a filter on deals we wouldn’t be interested in. It also raises the profile of our firm which is generally a good thing. And we can help our portfolio companies get the word out about their activities. And I also think it makes us more approachable. Most entrepreneurs have a good sense of what they are walking into when the come to our office and that’s great.

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