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TicketsNow, the Chicago-based online marketplace for reselling event tickets, has raised $34 million from a group of investors.
TicketsNow competes against players like Stubhub.com, RazorGator and TicketLiquidator.com, places where you can buy tickets for events from people who already have bought the tickets — and good ways to get into supposedly sold-out events.
Stubhub showed the potential of the market, when it was bought by eBay for $307 million last month.
Adams Street Partners led the round, which also included DFJ Portage Venture Partners and New World Ventures. Here is the company’s announcement.
The company said it is now cash-flow positive.
The company already has taken $8.2 million of the announced funding, when it first raised part of it in April of last year.
VentureBeat’s VB Insight team is studying marketing analytics...
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