Bubble Motion is a texting (SMS) service that eliminates the need to type out message on that tiny keypad, and lets you leave voice message instead.
Many of us are texting, but we aren’t leaving voice messages via SMS — because carriers aren’t letting us.
Bubble Motion, of Singapore, wants to change that, and is negotiating with U.S carriers to provide the service here. Leaving a voice message is convenient. There are many times I’m feeling asocial, for example, and would much prefer to leave a voice message for someone without risking actually talking with them.
Sequoia Capital invested $10 million into the company in September. Chief executive Sunil Coushik has moved to an office here in Silicon Valley (Mountain View, Calif.), to nurture relationships with carriers here. The core development team remains in Singapore.
A bunch of companies have emerged to let you leave a voice message for people without the risk of having to talk with them. Players like Jott, Jangl and Core Mobility all let you leave voice messages in someone’s email inbox, and some of these and others such as Pinger, let you leave a voice message in someone’s voice-mail box. But most of these do not work with carriers — which means you need to download a software to your phone, something most people can’t be bothered doing. Silicon Valley’s Core Mobility is the only other company we’re aware of that offers voice messages via SMS (see VentureBeat column by Core Mobility’s Konstantin Othmer). Core Mobility offers the service on Sprint, but not on smart-phones — but for some reason we haven’t heard much about it.
Meanwhile, Bubble Motion operates in Singapore, Egypt, Malaysia and India — and can transmit its messages to people outside of the carrier’s own network, interconnecting in 40 countries. However, the carriers in the U.S. are tough nuts to crack — and so there’s no service here yet.
Here’s how it works: A sender presses the star key on their phone, and then the mobile number of their intended recipient. Then they hear a bubble sound, which is the prompt to record a message. They hit send, and Bubble Motion sends the message. The recipient’s phone doesn’t ring; rather, they are alerted with a normal SMS beep, and they can retrieve the voice message by clicking on a link. They can hit another button to reply.
It is being used by 15 percent of subscribers of Vodafone in Egypt, and that carrier says Bubble Motion has improved average revenue per user by 1.5 percent.
SMS is now a $50 billion business worldwide, according to Coushik, who developed the technology in Bangalore with a partner more than two years ago. While voice SMS, which he calls “bubble talk,” makes a up a tiny portion of that market, carriers are telling him it looks set to be among their top five applications (after straight voice, SMS, ring tones).
Coushik wouldn’t provide any exact numbers, either of users or of revenues.
We’re undecided. Is voice SMS really a killer app in the making, or it is a marginal service that will be just one of many tools in our 21st century communications kit? We won’t know, until it’s easier to find and use — and hopefully Bubble Motion can bring it on.
Tags: co:Bubble-Motion, inv:Sequoia-Capital, people:Sunil-Coushik32 Comments
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Brian McConnell said:
My previous company, Trekmail, did a lot with mobile voice messaging from 2000-2005. That worked OK once it was integrated with a mobile email product, but as a stand-alone product it did not go anywhere.
Most handsets can already do this via MMS. MMS is a better system, as it pushes the audio or video message to the destination handset (although MMS is often poorly implemented by handset manufacturers).
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Chris said:
Do you really think there’s enough demand for this? Or is it trying to solve a problem that doesn’t exist?
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Regina said:
Ummm…Voice SMS? seems like something I would use. Trying to send voice message through MMS is crazy. MMS Its too complicated to use. If I had to use MMS to do that I would rather send a text message. I am hate texting so the idea of sending a message without having to type appeals to me.
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KC said:
Personally I can’t wait until I have Voice to Text on my phone. So instead of thumbing like mad I can just speak an SMS.
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Sarah K. said:
So I would have to buy a new phone to get the bubble icon? Why not just turn on the VM icon?
I don’t know anyone’s mobile number. Now I have to create a new phonebook entry for BubbleTalk?
Fundamental flaw: people hate checking voicemail.
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Joe Sipher said:
A couple of quick clarifications on Pinger.
- Pinger doesn’t require a software download. It works on any mobile phone that can receive an SMS. We do have some cool optional applications for Treo and Blackberry users that enhance the Pinger experience.
- Pinger is carrier independent. That is the sender and the recipient don’t have to be on the same carrier to exchange voice messages.
So today anyone can send and receive a Pinger message on just about ANY US mobile phone. That’s not true with the carrier-based solutions like Bubblemotion and won’t be until there’s an agreed upon, implemented and ubiquitously deployed voice SMS standard.
Bottom line if you’re in the US, you don’t have to wait for your carrier to deploy “voice SMS”, you can try it right now with Pinger.
Joe Sipher
Co-Founder
Pinger -
Ed ron said:
I tried Pinger. Very nice web interface. But
It adds an extra step to the whole messaging process. I got to call Pinger’s number and leave a voice message . Pinger then sends me a text message with my voice recording which I have to forward to the person I intend to contact. I would rather dial a persons number directly and leave a message.Pinger does have the option of entering your contacts in their website so you can dial directly but I would not want to list my contacts in their website due to privacy reasons.
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A. Smith said:
Isn’t SMS “short messaging service”? If so, doesn’t voice based SMS defeat the purpose? If one doesn’t want to talk to someone, send an SMS, email, or snail mail. Why does anyone want to talk directly into “voicemail”?
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Ze Mode said:
Jott doesn’t require any software download either. Jott does Pinger one better by converting voice to text and sending an email. Both Pinger and Jott work really well and I use them all the time. Pinger has an easy mechanism to upload contacts and then accessing those contact via voice. You just say a name from your contacts and it picks it up. Very cool.
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Leigh Hunt said:
I want to be able to record a message and have it show up on there phone as a text message and they can respond via sms and it converts to voice on my end.
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Dan said:
Voice SMS has been available in the UK for some time now, all you need to do is send an SMS to a landline and it works.
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8 Trackbacks
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