Comments on: Lookery, the Facebook advertising network…with lots of data http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/ News About Tech, Money and Innovation Mon, 23 Nov 2009 13:10:15 +0000 http://wordpress.org/?v=2.8.5 hourly 1 By: Eric Chen http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/comment-page-1/#comment-800063 Eric Chen Mon, 24 Mar 2008 20:41:02 +0000 http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/#comment-800063 The only ad network I have ever had success with was ViralyticsMedia.com. They are more of a site repping company, but if you can get in with them they are pretty solid. Customer support sucks, but they pay well. The only ad network I have ever had success with was ViralyticsMedia.com. They are more of a site repping company, but if you can get in with them they are pretty solid. Customer support sucks, but they pay well.

]]> By: Facebook ad network Lookery hits its billion-impression target; Social networking doomed? » VentureBeat http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/comment-page-1/#comment-799814 Facebook ad network Lookery hits its billion-impression target; Social networking doomed? » VentureBeat Sat, 22 Mar 2008 00:12:16 +0000 http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/#comment-799814 [...] location of a web user, and anonymizes that data. Lookery has been talking up its data-focused plan since it launched last summer, but it is part of a larger trend to use social networking data to target ads. Social networks [...] [...] location of a web user, and anonymizes that data. Lookery has been talking up its data-focused plan since it launched last summer, but it is part of a larger trend to use social networking data to target ads. Social networks [...]

]]> By: VentureBeat » Lookery, the company serving ads to Facebook and other social networks, raises $900,000 http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/comment-page-1/#comment-785374 VentureBeat » Lookery, the company serving ads to Facebook and other social networks, raises $900,000 Mon, 11 Feb 2008 16:25:25 +0000 http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/#comment-785374 [...] We’ve covered the company here. [...] [...] We’ve covered the company here. [...]

]]> By: amir http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/comment-page-1/#comment-640838 amir Mon, 19 Nov 2007 03:37:00 +0000 http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/#comment-640838 That little fucker zuckerberg thinks like I do. He's doing a great job, altnhough I think Microsoft paid way too much. My latest creations done in the past 2 days http://apps.facebook.com/favoritesong http://apps.facebook.com/smartphone The api is FAST and easy to use. Facebook makes myspace look SLOPPY. That little fucker zuckerberg thinks like I do. He’s doing a great job, altnhough I think Microsoft paid way too much.

My latest creations done in the past 2 days
http://apps.facebook.com/favoritesong
http://apps.facebook.com/smartphone

The api is FAST and easy to use. Facebook makes myspace look SLOPPY.

]]> By: VentureBeat » Roundup: Plans unclear for Wales project, Google’s wireless network, and more http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/comment-page-1/#comment-638570 VentureBeat » Roundup: Plans unclear for Wales project, Google’s wireless network, and more Sat, 17 Nov 2007 00:45:57 +0000 http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/#comment-638570 [...] exec John McKinley (aka ValleyWag’s target). We’ve written more on Lookery’s plan here. Tagged N/A VentureBeat [...] [...] exec John McKinley (aka ValleyWag’s target). We’ve written more on Lookery’s plan here. Tagged N/A VentureBeat [...]

]]> By: Social Media Advertisement | Tokyo Marketing & Communication http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/comment-page-1/#comment-621630 Social Media Advertisement | Tokyo Marketing & Communication Thu, 08 Nov 2007 01:38:49 +0000 http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/#comment-621630 [...] M. (2007). Lookery, the Facebook advertising network…with lots of data, [...] [...] M. (2007). Lookery, the Facebook advertising network…with lots of data, [...]

]]> By: techcrunch » Blog Archive » How Much Is A Facebook User Worth? At Least $0.30 http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/comment-page-1/#comment-427520 techcrunch » Blog Archive » How Much Is A Facebook User Worth? At Least $0.30 Tue, 14 Aug 2007 12:09:54 +0000 http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/#comment-427520 [...] applications. They say they’ll have access to deep demographic data on users and can therefore target ads to users with very specific characteristics - a woman between the ages of 20-25 in New York, for [...] [...] applications. They say they’ll have access to deep demographic data on users and can therefore target ads to users with very specific characteristics – a woman between the ages of 20-25 in New York, for [...]

]]> By: How Much Is A Facebook User Worth? At Least $0.30 | Tekjuice.com http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/comment-page-1/#comment-392038 How Much Is A Facebook User Worth? At Least $0.30 | Tekjuice.com Fri, 03 Aug 2007 01:45:37 +0000 http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/#comment-392038 [...] They say they’ll have access to deep demographic data on users and can therefore target ads to users with very specific characteristics - a woman between the ages of 20-25 in New York, for [...] [...] They say they’ll have access to deep demographic data on users and can therefore target ads to users with very specific characteristics – a woman between the ages of 20-25 in New York, for [...]

]]> By: vyldlovcwg http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/comment-page-1/#comment-389311 vyldlovcwg Tue, 31 Jul 2007 19:16:35 +0000 http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/#comment-389311 Hello! Good Site! Thanks you! jpknlijutx Hello! Good Site! Thanks you! jpknlijutx

]]> By: TechCrunch en français » Comment d'autres sociétés réussissent à monétiser l'audience de FaceBook http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/comment-page-1/#comment-388715 TechCrunch en français » Comment d'autres sociétés réussissent à monétiser l'audience de FaceBook Tue, 31 Jul 2007 07:05:54 +0000 http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/#comment-388715 [...] accès à des données démographiques concernant les utilisateurs et peuvent, de ce fait, cibler des pubs de façon spécifique ; une femme dans la tranche d’age 20-25ans à New-York, par exemple. Cela [...] [...] accès à des données démographiques concernant les utilisateurs et peuvent, de ce fait, cibler des pubs de façon spécifique ; une femme dans la tranche d’age 20-25ans à New-York, par exemple. Cela [...]

]]> By: findin.gs/davids / VentureBeat » Lookery, the Facebook advertising network…with lots of data http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/comment-page-1/#comment-388448 findin.gs/davids / VentureBeat » Lookery, the Facebook advertising network…with lots of data Mon, 30 Jul 2007 23:40:15 +0000 http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/#comment-388448 [...] VentureBeat » Lookery, the Facebook advertising network…with lots of data Lookery, the Facebook advertising network…with lots of data [...] [...] VentureBeat » Lookery, the Facebook advertising network…with lots of data Lookery, the Facebook advertising network…with lots of data [...]

]]> By: Lookery | neebee http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/comment-page-1/#comment-387466 Lookery | neebee Mon, 30 Jul 2007 03:21:15 +0000 http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/#comment-387466 [...] In short, Lookery get the detailed user data from the Apps who want to carry Ads. And then they analyze the data and put the right Ads from advertisers to the Facebook apps. It’s a better platform between the applications and the advertisers. Facebook’s 32 million users, many of them college aged, provide a bounty of information about themselves in their profiles — from their age, to geographic location, hobbies and other interests, romantic to academic. Calvin Klein or Fendi for example, can use Lookery to target their ads to users of Facebook applications most heavily used by college aged woman aged 19 to 22, who are romantically involved and are likely to have high incomes because they attend Ivy League schools. Lookery, meanwhile, will be able to charge advertisers specific rates for targeting that demographic. (From Venture Beat) [...] [...] In short, Lookery get the detailed user data from the Apps who want to carry Ads. And then they analyze the data and put the right Ads from advertisers to the Facebook apps. It’s a better platform between the applications and the advertisers. Facebook’s 32 million users, many of them college aged, provide a bounty of information about themselves in their profiles — from their age, to geographic location, hobbies and other interests, romantic to academic. Calvin Klein or Fendi for example, can use Lookery to target their ads to users of Facebook applications most heavily used by college aged woman aged 19 to 22, who are romantically involved and are likely to have high incomes because they attend Ivy League schools. Lookery, meanwhile, will be able to charge advertisers specific rates for targeting that demographic. (From Venture Beat) [...]

]]> By: Lookery in the Facebook | www.theirway.net http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/comment-page-1/#comment-386653 Lookery in the Facebook | www.theirway.net Sun, 29 Jul 2007 05:02:27 +0000 http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/#comment-386653 [...] from Facebook user profiles to deliver ads to a targeted demographic. According to VentureBeat, Lookery takes advantage of the fact that third-party software developers can access Facebook user profiles [...] [...] from Facebook user profiles to deliver ads to a targeted demographic. According to VentureBeat, Lookery takes advantage of the fact that third-party software developers can access Facebook user profiles [...]

]]> By: NexGen Technology Blog » How Much Is A Facebook User Worth? At Least $0.30 http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/comment-page-1/#comment-386128 NexGen Technology Blog » How Much Is A Facebook User Worth? At Least $0.30 Sat, 28 Jul 2007 18:13:28 +0000 http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/#comment-386128 [...] They say they’ll have access to deep demographic data on users and can therefore target ads to users with very specific characteristics - a woman between the ages of 20-25 in New York, for [...] [...] They say they’ll have access to deep demographic data on users and can therefore target ads to users with very specific characteristics – a woman between the ages of 20-25 in New York, for [...]

]]> By: How Much Is A Facebook User Worth? At Least $0.30 : Teknicks Blog http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/comment-page-1/#comment-385504 How Much Is A Facebook User Worth? At Least $0.30 : Teknicks Blog Sat, 28 Jul 2007 04:08:31 +0000 http://venturebeat.com/2007/07/26/lookery-the-facebook-advertising-networkwith-lots-of-data/#comment-385504 [...] They say they’ll have access to deep demographic data on users and can therefore target ads to users with very specific characteristics - a woman between the ages of 20-25 in New York, for [...] [...] They say they’ll have access to deep demographic data on users and can therefore target ads to users with very specific characteristics – a woman between the ages of 20-25 in New York, for [...]

]]>