http://venturebeat.com/2007/10/15/eloqua-lead-generation-for-b2b-marketers-takes-23m/ News About Tech, Money and Innovation Mon, 23 Nov 2009 19:39:03 +0000 http://wordpress.org/?v=2.8.5 hourly 1 http://venturebeat.com/2007/10/15/eloqua-lead-generation-for-b2b-marketers-takes-23m/comment-page-1/#comment-772396 VentureBeat » Genius, which lets salespeople watch a web visitor’s every move, raises $19M Mon, 04 Feb 2008 10:58:57 +0000 http://venturebeat.com/2007/10/15/eloqua-lead-generation-for-b2b-marketers-takes-23m/#comment-772396 [...] Genius’ move into email will bring it more competition: Competitors include Eloqua (coverage here), and for email, ExactTarget and Constant [...] [...] Genius’ move into email will bring it more competition: Competitors include Eloqua (coverage here), and for email, ExactTarget and Constant [...]

]]> http://venturebeat.com/2007/10/15/eloqua-lead-generation-for-b2b-marketers-takes-23m/comment-page-1/#comment-590732 Andrew Wyatt Mon, 22 Oct 2007 14:38:01 +0000 http://venturebeat.com/2007/10/15/eloqua-lead-generation-for-b2b-marketers-takes-23m/#comment-590732 Discovering Business website Visitors by revealing company name, location, language is great. However this only the beginning; the visitor needs to be worked on and converted into a lead by setting up conversations instead of mailings. Conversations defined by the interest shown in products or services. www.LEADSExplorer.com offers such a solution by combining the visitor identification with integrated CRM and the capability analyze the reactions of lead on the different communications send. At least one step beyond the solution from Eloqua. Discovering Business website Visitors by revealing company name, location, language is great. However this only the beginning; the visitor needs to be worked on and converted into a lead by setting up conversations instead of mailings. Conversations defined by the interest shown in products or services. http://www.LEADSExplorer.com offers such a solution by combining the visitor identification with integrated CRM and the capability analyze the reactions of lead on the different communications send. At least one step beyond the solution from Eloqua.

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