Mobile phone coupon company Cellfire has raised $12 million in a third round of funding.
The round includes a new investor, Silver Creek Ventures, and existing ones, including Menlo Ventures and Storm Ventures.
People who sign up for Cellfire’s service automatically receive coupons on their cell phones. If they accept the coupon, users receive a unique redemption code that’s redeemed at the store.
San Jose-based Cellfire was founded in January 2005. The company says it has distributed more than eight million coupons worth more than $24 million in discounts. Stores acceptingCellfire coupons include Hardee’s, Hollywood Video, Papa John’s and Taco Bueno.
We wrote about Cellfire’s launch here.
VentureWire reports that Cellfire will use the new funding to hire more marketing and business development staff.
Tags: co:Cellfire, inv:Menlo-Ventures, inv:Silver-Creek-Ventures, inv:Storm-Ventures4 Comments
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anthropocentric said:
Distributed $24M in discounts but how many of these discounts have been redeemed / realized by the consumer?
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kevin said:
The reason for this email is to introduce myself and company as I believe there is an opportunity for us to work together.
Our full platform was launched in the spring, and integrates IVR with text messaging seamlessly. We have recently launched products for our clients that have included:
• Blog enhancements
• Coupons
• Radio dial in and listen
• Brand marketing
• Charity promotions with donation ability
I think that we could offer some significant value to you. I would love to be able to talk to you and give some examples of what I think we could help you with.Do you think it might be useful for you?
Let me know and we can set aside some time to talk.
Kevin
Kevin Albrecht
8929 Aero Drive
Suite E
San Diego, CA 92123
Mobile Number +1 908 391-4785
kalbrecht@commercetel.comDISCLAIMER:
This communication is confidential and may be legally privileged. If you are not the intended recipient, (i) please do not read or disclose to others, (ii) please notify the sender by reply mail, and (iii) please delete this communication from your system. Failure to follow this process may be unlawful. Thank you for your cooperation -
Joseph said:
I live in the Bay Area and I used Cellfire for a little while, it’s a good service but then I “switched” to moQpon which I think is more targeted to user’s satisfaction. Try and compare it yourself.
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mike said:
Great post! I’ll have to try that. Let me know if you ever expand on your code
3 Trackbacks
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[...] package a year later with Conde Nast to sell subscriptions to its magazines via mobile. The company says it has distributed more than eight million coupons worth more than $24 million in discounts. Stores [...]
6:11 pm
February 11, 2008 | next media update said:
[...] Mobile Coupon Company Cellfire raises $12 Million VENTUREBEAT Mobile phone coupon company Cellfire has raised $12 million in a third round of funding. The round includes a new investor, Silver Creek Ventures, and existing ones, including Menlo Ventures and Storm Ventures. People who sign up for Cellfire’s service automatically receive coupons on their cell phones. If they accept the coupon, users receive a unique redemption code that’s redeemed at the store. Source> [...]
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2 for 1: Digital coupons on mobile devices are coming » VentureBeat said:
[...] could be a huge boon for coupons, and the advertising industry as a whole. Mobile coupon company Cellfire recently raised a new $12 million round while Modiv Media took $8 million for mobile marketing, including [...]