Apple U.S. PC share up 32.5% in 1Q

MG Siegler | April 16th, 2008

Apple received more good news today in terms of its share of the U.S. PC market. Apple captures 6.6 percent of the market in the first quarter of 2008, according to market research firm Gartner (via AppleInsider). This marks a 32.5 percent increase from its 5.2 percent share in the first quarter of last year. In that time, Apple has passed fellow computer maker Toshiba.

Overall, U.S. PC shipments were up only three percent over this time last year. That slow growth can be attributed to the weakening economy and decreased spending. Yet Apple and number one PC maker Dell both had robust growth. Dell saw its market share grow 15.7 percent up to 31.4 percent overall in the U.S.

Outside of the U.S., Apple still failed to crack the top five list of PC manufacturers, meaning it is somewhere below Toshiba’s 4.3 percent market share. Foreign and enterprise markets are the two areas Apple has yet to conquer during its past few years of big growth. However, a recent test program by IBM to use Macs in the workplace may help change that trend (our coverage).

Also, if Microsoft keeps making videos such as the one below to promote its Windows Vista operating system, Apple’s market share may grow even quicker.

[photo: flickr/captain giona]

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  1. April 18th, 2008
    8:24 am

    Ampers & Dot » Blog Archive » It’s Google’s World, We Just Live in it said:

    [...] a decade ago they had almost no market share, but just this week we learn that Apple holds down 32% of operating systems.  That’s just crazy!  And what it shows is that no size of grasp on an industry is [...]

  2. April 21st, 2008
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    [...] create Mac computers, whereas dozens of manufacters make Windows-based PCs. But with Apple’s market-share and demand on the rise, there certainly seems to be a market out there for a very low-cost Mac. [...]

  3. April 22nd, 2008
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    Ziokendo » Per chi suona la campana ? said:

    [...] riferimento sull’argomento (analisi, dati di mercato, ecc), se interessa, lo trovate qui, qui e qui, tra gli [...]

  4. April 23rd, 2008
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    [...] retail stores were sold to customers who had never owned a Mac before. If those numbers hold, the market share gains Apple has been seeing are certainly going to [...]

2 Comments

  1. April 16th, 2008
    3:46 pm

    Menas said:

    MG Siegler
    You’re such a tosser - the Microsoft video is clearly a spoof

    You would have been salivating about it had it been a sarcastic video by Apple

    Sometimes I wish Venture Beat treated its reader with a bit more respect!

  2. April 16th, 2008
    5:24 pm

    MG Siegler said:

    @Menas - obviously it is meant to be a spoof. But that doesn’t make up for the fact that is an AWFUL spoof.

    If Apple had made it, it would have been an awful spoof. If Google had made it, it would be an awful spoof. That might have been funny to a select group of people in 1988. It’s 2008.

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