LinkedIn launches event service to help you schmooze in person

Business networking site LinkedIn launched its developer platform last week with apps built by eight partner companies, but not including any sort of events listing service. The reason why is now clear: The company has introduced its own event service today, which relies on a database culled from third-party event companies including EventBrite and Techweb.

When you log in to LinkedIn, the site shows you recommended events based on your job description and other information you provide in your user profile. You can search for events based on criteria including location and date, see who else in your network is going, and show whether or not you plan to attend. The new Events page on the site also shows you a history of events that you’ve attended or plan to attend.

Given that LinkedIn is all about business networking and collaboration, this is obviously a useful feature to aid schmoozing. It is another example of the company trying to become more of a destination site for people, not just a place they log in occasionally to make connections.

Check it out yourself, or watch the company video, below.

[youtube http://www.youtube.com/watch?v=ek1J9BuixvA&color1=0xb1b1b1&color2=0xcfcfcf&fs=1]

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