FusionOne wins Telus, steps closer to cell phone data portability?

FusionOne is announcing this morning that it has snared Canadian cell phone carrier Telus as a customer for its mobile phone backup and restore service.

San Jose, Calif.-based FusionOne has been around for a decade as a provider of software that backs up the contact data, camera phone pictures and stored applications on a cell phone. If someone loses a phone or switches providers, FusionOne’s software can restore it as needed.

Canada-based Telus will offer its Telus Mobile Backup (powered by FusionOne) service for two Canadian dollars a month. Telus joins Verizon Wireless as a major customer for the FusionOne service. That’s one more customer on the path toward providing the ultimate service for consumers — complete portability of all of the data on their cell phones, which would let users move from one provider to another painlessly.

So far, more than 800 million mobile phone contacts are backed up with FusionOne software on a variety of carriers. Telus has six million cell phone subscribers. FusionOne was founded in 1998, with headquarters in San Jose and engineering in Tallinn, Estonia.

I’m still waiting for the day when FusionOne can really break free. Carriers aren’t fully exploiting FusionOne’s technology, which theoretically could be used to enable subscribers to move all of their data from one cell phone carrier to another. For instance, when Verizon Wireless opens up its network soon, users will want to dial into its network with different phones from different cell phone carriers. They may want to upgrade phones, moving their contacts, licensed applications, music, ringtones, calendars, and camera phone photos from the phone on one carrier to a phone on another carrier.

There is nothing blocking the carriers from being able to use FusionOne to do cross-platform transfers. But so far, no carriers are doing it. That’s part of the “walled garden” thinking that many carriers are clinging to, even as pressure comes to open up.

Mohan Sadashiva, FusionOne’s senior vice president of marketing, said carriers are taking small steps toward opening their networks. But additional change may be forced by legislation, much like when carriers were forced by new laws to provide number portability, and consumers won the right to take their phone numbers with them from one service provider to another.

Japan is considering legislation to enable mobile content portability, or the right to move your data — contacts, pictures, apps — from one cell phone provider to another. In the U.S., such legislation could happen as well. Sadashiva sees it as inevitable. FusionOne may have a big pay day when that happens.

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About the Author, Dean Takahashi

Dean is lead writer for GamesBeat at VentureBeat. He covers video games, security, chips and a variety of other subjects. Dean previously worked at the San Jose Mercury News, the Wall Street Journal, the Red Herring, the Los Angeles Times, the Orange County Register and the Dallas Times Herald. He is the author of two books, Opening the Xbox and the Xbox 360 Uncloaked. Follow him on Twitter at @deantak, and follow VentureBeat on Twitter at @venturebeat.

  • It is amazing that the Cell phone companies do not understand that the cell phone is a tool. The more useable the tool the more it gets used. If they cannot charge you for something they do not want the customer to be able to use it.

    With most things the more usable the more expensive. The Cell phone companies are deleting many of the useful functions designed into their phones because they haven't figured out how to charge for the extra service.

    Toyota is continually making cars better and charging more. Let me use all the features just charge me more if you must.
  • Peter
    Phone is for making calls. If you need more - get smart phone, but leave a possibility for simple people just call their mom.