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	<title>Comments on: Sun Catalytix lands funds for &#8220;solar fuel&#8221;</title>
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		<title>By: Jim Hrowtz</title>
		<link>http://venturebeat.com/2009/04/16/sun-catalytix-lands-funds-for-solar-fuel/comment-page-1/#comment-882496</link>
		<dc:creator>Jim Hrowtz</dc:creator>
		<pubDate>Sat, 18 Apr 2009 03:49:33 +0000</pubDate>
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		<description>This certainly has great potential as the current boom in solar thermal power production shows. And catalytic converters in cars now use 1% of the platinum they originally did, and researchers developing conventional PEM fuel cells are also lowering the platinum loading significantly as the products are commercialized. I do take exception to the term &quot;competitor&quot; when you&#039;re referring to a non-existant market. If the technology achieves viability, there will be plenty of demand to go around, and furthermore in such cases, it is rarely an advantage to be the &#039;first on the block&#039; as the successors often learn from the early entrants mistakes. Also, multiple layers only serve to validate the technology and potential market&lt;a href=&quot;http://www.yahoo.com&quot; rel=&quot;nofollow&quot;&gt;.&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>This certainly has great potential as the current boom in solar thermal power production shows. And catalytic converters in cars now use 1% of the platinum they originally did, and researchers developing conventional PEM fuel cells are also lowering the platinum loading significantly as the products are commercialized. I do take exception to the term &#8220;competitor&#8221; when you&#39;re referring to a non-existant market. If the technology achieves viability, there will be plenty of demand to go around, and furthermore in such cases, it is rarely an advantage to be the &#39;first on the block&#39; as the successors often learn from the early entrants mistakes. Also, multiple layers only serve to validate the technology and potential market<a href="http://www.yahoo.com" rel="nofollow">.</a></p>
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		<title>By: Jim Hrowtz</title>
		<link>http://venturebeat.com/2009/04/16/sun-catalytix-lands-funds-for-solar-fuel/comment-page-1/#comment-882495</link>
		<dc:creator>Jim Hrowtz</dc:creator>
		<pubDate>Fri, 17 Apr 2009 19:42:25 +0000</pubDate>
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		<description>This certainly has great potential as the current boom in solar thermal power production shows.  And catalytic converters in cars now use 1% of the platinum they originally did, and researchers developing conventional PEM fuel cells are also lowering the platinum loading significantly as the products are commercialized.  I do take exception to the term &quot;competitor&quot; when you&#039;re referring to a non-existant market.  If the technology achieves viability, there will be plenty of demand to go around, and furthermore in such cases, it is rarely an advantage to be the &#039;first on the block&#039; as the successors often learn from the early entrants mistakes.  Also, multiple layers only serve to validate the technology and potential market.</description>
		<content:encoded><![CDATA[<p>This certainly has great potential as the current boom in solar thermal power production shows.  And catalytic converters in cars now use 1% of the platinum they originally did, and researchers developing conventional PEM fuel cells are also lowering the platinum loading significantly as the products are commercialized.  I do take exception to the term &#8220;competitor&#8221; when you&#39;re referring to a non-existant market.  If the technology achieves viability, there will be plenty of demand to go around, and furthermore in such cases, it is rarely an advantage to be the &#39;first on the block&#39; as the successors often learn from the early entrants mistakes.  Also, multiple layers only serve to validate the technology and potential market.</p>
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