Entrepreneur Corner Roundup: Balancing work and family with a start-up and surviving near-death experiences

Here’s the latest from VentureBeat’s Entrepreneur Corner:entrepreneur-corner

Launching a start-up and having a family life: It’s possible! – A work/life balance is hard enough in the corporate world. For entrepreneurs, it can seem impossible. Serial entrepreneur Steve Blank knows this firsthand, but has come up with some family rules that have allowed him to be a business leader – and a good father and husband.

How to determine if your marketing is worth the cost – Marketing budgets are among the first to get cut when it’s time for belt-tightening. If you’re unable to show a return on the investment, you could be in trouble. Scott Olson, president of MindLink Marketing, shows you how to do this.

7 ways I’ve almost killed FreshBooks – Even successful companies have danced on the brink of failure. FreshBooks co-founder and CEO Mike McDerment lists the quagmires he’s fallen into over the years – and how you can avoid them.

10 ways to get the second transaction – One-and-done customers don’t do your business any good. The trick to survival is repeat business – and that’s a lot easier if you’re able to get the customer to help. Loyalty Lab COO Michael Greenberg discusses ways to lock in long-term clients.

Startup Spotlight: Streamy – There are plenty of aggregators out there, but Streamy adds a nice touch. Beyond being a one-stop shop for social networking sites, it allows you to import your subscriptions from several news readers and offers good suggestions on feeds that might interest you, while taking news and link sharing to the next level.

Skills of great entrepreneurs – Being smart and working hard is no guarantee of success. Randy Komisar of Kleiner Perkins, shares his insight on what separates the good entrepreneur from the great one.

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About the Author, Chris Morris

Chris Morris is editor of the Entrepreneur Corner on VentureBeat, helping start-up business owners launch and grow their companies. He previously worked at Yahoo! Finance, where he was managing editor, and as director of content development at CNNMoney.com. His work has also appeared in Variety, CNBC.com, AOL and Forbes.com.