Apptizr's Pandora for apps comes to your iPhone

Apptizr launched a website last month to help you find applications for the iPhones and iPod Touch based on which apps you like and which you hate. Now it has taken the obvious next step — it’s available in the App Store itself, where you can download the Apptizr app for your iPhone or iPod Touch.

The iPhone app looks pretty similar to the website. You enter the kinds of apps you’re interested in, such as “entertainment,” “news,” or “navigation.” Then Apptizr gives you a list of recommended apps, and if you try them out, you can give them a thumbs up or a thumbs down. Then, like popular music app Pandora, Apptizr will customize its recommendations based on your tastes. You can either create a profile that stores your data from session to session, or do a “quick start” where you just enter your interests and get some recommendations.

There are plenty of other services available offering app recommendations — Chorus, for example, presents social data about which apps your friends are downloading and using, while AppStoreHQ makes recommendations based on news coverage and reviews. But Apptizr is different because it focuses on your personal preferences, not what your friends like or what reviewers think.

So how good are the recommendations? Well I played around with Apptizr a little this afternoon, and so far they seem solid, though I haven’t stumbled on any undiscovered gems that felt like a perfect fit. Not yet, anyway.

Apptizr is free — you can download it here. The Mountain View, Calif, company is self-funded thus far. The founding team previously created TradeVibes, the company information wiki that was acquired by VentureBeat.

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