NOTE: GrowthBeat -- VentureBeat's provocative new marketing-tech event -- is a week away! We've gathered the best and brightest to explore the data, apps, and science of successful marketing. Get the full scoop here, and grab your tickets while they last.
The saying a picture is worth a thousand words just got another real-world illustration. FunMobility, a mobile content community, today announced the launch of FunTweet, a website that adds a visual component to tweets that are related to the text.
FunTweet is a simple idea, but one that could become popular as people look to spice up their tweets. By visiting the website, a user can type in a key word or their own Twitter username. From there, each tweet is given a background image that relates to keywords and phrases in the text. If we look at the recent South by Southwest conference’s Twitter hashtag #sxsw, for example, we get in return a plethora of tweets from the event that include funny and random images ranging from shot glasses to cats.
The technology powering FunTweet is the same as FunMobility’s FunMail website, which also lets users place text with images for email, iPhone, Facebook and the mobile web. FunTweet now joins that list and the company is positioning it has a must have for displaying Twitter streams at conferences and business dinners.
The company notes that it plans to grow its mobile app usage and FunTweets as much as possible as it figures out monetization strategies including advertising.
The Pleasanton, Calif. company works with 27 carriers covering North America and has compatibility with 550 handsets across 250 million individuals. FunMobility works with several big names to bring their content to mobile audiences, including EMI, Universal Music, DreamWorks, MTV, Nickelodeon, Disney and Major League Baseball according to the company’s website.
We're studying digital marketing compensation: how much companies pay CMOs, CDOs, VPs of marketing, and more
, with ChiefDigitalOfficer. Help us out by filling out the survey
, and we'll share the results with you.