NOTE: GrowthBeat tickets go up $200 this Friday at 5pm Pacific. VentureBeat is gathering the best and brightest in modern digital marketing to help declutter the landscape, simplify the functions, clarify the goals, and point the way to success. Get the full scoop here, and register by Friday to save!
Although Twitter co-founder and and chief executive Evan Williams made a couple of interesting points during his keynote interview, the consensus was that it did not go well — as a number of Twitter users noted, it seemed like interviewer Umair Haque spent as much time talking about his own ideas as Williams did. I sat near the front of the packed keynote auditorium, and by halfway through I noticed that the seats around me were starting to empty. Someone told me afterward that they fell asleep.
Following the tradition of journalist Sarah Lacy’s similarly-criticized interview with Facebook founder Mark Zuckerberg at SXSW in 2008, where Zuckerberg staged a second interview where he engaged more directly with the audience, Williams offered to answer more questions over Twitter:
I heard on the backchannel that people want me to answer tougher questions,” he tweeted. “What’ya want to know? Will answer 10. Go.”
A lot of the questions and especially answers have been pretty vague, but sometimes Williams wasn’t afraid to get specific. For example: “What am I thinking right now?” Williams: “Lady Gaga.”
We're studying digital marketing compensation: how much companies pay CMOs, CDOs, VPs of marketing, and more
, with ChiefDigitalOfficer. Help us out by filling out the survey
, and we'll share the results with you.