Roundup: Google homepages get personal, Xobni gets new CTO and more

Here’s the latest action:

GSI Commerce sinks $40M in to FetchBack — The e-commerce solutions provider has invested heavily in FetchBack, a service that continues to show web surfers advertisements and messages related to online retailers even after they have left relevant sites.

Personalize your Google homepage — Taking a page out of Bing’s playbook, Google is now letting you add images to your search homepage, either from its own library, or from yours. See more on USA Today.

Xobni gets a new CTO — Peter Monaco has taken over the reins at startup Xobni, after gaining startup experience at Nuance, a venture-backed company that went public only six years after Monaco joined. More details on the Xobni blog.

Google search for mobile adds in mobile apps — Now when you enter search terms into the Google homepage on either your iPhone or Android device, your query results will be topped by links to mobile applications listed in both the Apple App Store and the Android Market.

Flurry bends to Apple’s iron will — The analytics service is taking steps to comply with Apple terms of service regarding the Apple iPhone OS, including items related to privacy and data ownership. Check out more on AppleInsider.

Google to organize patent and trademark data – The search giant has launched Google Patent Search, now allowing people to download detailed files regarding patent and trademark records. This could be a very valuable change to a variety of startups.

Blackberry gets the full Google Maps treatment — Now Blackberry users can find a host of new features, including biking directions, right on their handheld mobile phones. Find more information on the Google Mobile Blog.

Next Story: Marin Software raises $11.2M for search advertising tools
Previous Story: Kazaa/Skype founders return to online music with Rdio social startup