Verizon brings back Microsoft Kins as feature phones — tech world says "I told you so"

MobileBeat 2013
July 9-10, 2013
San Francisco, CA
Tickets On Sale Now

If you thought you were safe from hearing more about Microsoft’s ill-fated Kin phones, think again. Verizon is apparently gearing up to offer the phones a second chance on its network, except this time in a stripped-down feature phone capacity, according to a leaked Verizon road map revealed by mobile site PPC Geeks.

As easy as it is to ridicule the Kin phones (even Microsoft employees hated them), they could actually make decent feature phones — devices that sit between smartphones and “dumbphones”. The problem is that they should have been feature phones from the start. Instead, Verizon marketed them as smartphones and paired them with expensive data plans. Since phone buyers could pay the same $29.99 monthly data plan for a killer Android phone like the original Droid, it’s no surprise the Kin phones died an early death.

With feature phone data pricing, perhaps somewhere between $10 and $15 a month, the Kin phones can actually appeal to the youth demographic Microsoft completely misread the first time around. The phones will be losing the data-heavy “Loop” feature — which automatically uploaded users’ pictures and other media to a personalized website — Engadget reports.

Still, the phones will be able to take advantage of Microsoft’s Zune Pass, which offers users unlimited access to music for $15 a month. At this point, the Kin phones are more like Windows Phone 7-lite, as they should have been from the start.

  • Crowd_Sorcerer

    If you could orchestrate Microsoft's mobile strategy to be as inept as possible, you would do exactly this.With Windows Phone 7 struggling badly to gain any traction, you would think that the last thing Microsoft would want to remind the public about is its failed Kin phones. But no. Not Microsoft.Microsoft proudly wheels out its resurrected Kin phones a week after Windows Phone 7 has its US debut. That's the way, Microsoft!!!

  • http://www.devindra.org Devindra Hardawar

    Hahah. I think it may just be a way for Verizon to get rid of its Kin stock. I think MS, of all companies, would want to put the Kin behind them.

  • Crowd_Sorcerer

    Hi Devindra. Even if Microsoft is clearing inventory, you'd still have to say that Microsoft is completely inept.What is worth more: The value of getting a few bucks for each unit of inventory; or the negative publicity that will inevitably come from the Kin rearing its ugly head just one week after the launch of Windows Phone 7 ?Every tech publication now has the Kin in its headlines.

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