Deals

Ifbyphone snaps up $8M to modify phone calls in the cloud

Ifbyphone, a provider of web-based services that interact with phone calls, has raised $8 million in its second round of funding from Apex Venture Partners, Origin Ventures and Spring Mill Ventures.

The company has a web-based service that lets its users track and automate phone calls through a public cloud server. That means companies with call centers can route calls to a remote server and have them interact with with a number of applications, like a virtual receptionist. Developers can build web services to work with any existing software and build on all the features they need to control every phase of a call with only a few clicks of a mouse.

Ifbyphone recently snapped up Cloudvox to get access to its open application programming interfaces (APIs) that let companies that use call centers develop applications for their software. Cloudvox basically provided web developers with everything they needed to build applications that could route and interact with telephone calls.

The basic services include anything from a virtual receptionist, to a voicemail box, to the ability to register a vote by phone. Users can pay more to gain access to more in-depth analytics and interactive voice applications. The pricing ranges anywhere from $50 to $75 a month.

The Skokie, Ill-based company raised $9.1 million in an earlier round from Apex Venture Partners, Origin Ventures and Bluecrest Capital Finance. The most recent round brings its funding to $17.1 million.

[Photo: Esparta]

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