Twitter officially acquires Tweetdeck

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After plenty of speculation and reports, Twitter announced officially today on its blog that the company had acquired popular third-party client Tweetdeck.

“This acquisition is an important step forward for us,” the company wrote. “TweetDeck provides brands, publishers, marketers and others with a powerful platform to track all the real-time conversations they care about. In order to support this important constituency, we will continue to invest in the TweetDeck that users know and love.”

After Twitter’s purchase of iPhone app Tweetie and its partnership with TwitPic, it wasn’t exactly shocking to hear the company wanted to buy one of the most popular third-party Twitter clients, which has versions available for desktop, iPhone, iPad, and Android. The company has indicated in the past it wanted to better control the user experience, and such, acquisitions like this are the easiest way to accomplish that goal.

Iain Dodsworth, CEO of Tweetdeck, said on the official Tweetdeck blog that he was “extremely happy and proud.” And with a reported $40 million mix of cash and stock going to Dodsworth, his investors, and his team, who wouldn’t be happy?


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Trackbacks

  1. [...] BackType is one of many companies acquired by the microblogging social network to help build an advertising platform. In June, Twitter bought advertising platform AdGrok and a month prior to that it purchased TweetDeck. [...]

  2. [...] Gross is no stranger to social networking. He launched the Twitter aggregation startup TweetUp last year, which eventually became Ubermedia as Gross added features to the company’s core app and purchased mobile Twitter apps Echofon and TwitDroid. Ubermedia was also reportedly in negotiations to acquire the popular client TweetDeck before Twitter snapped it up. [...]

  3. [...] Ubermedia was also reportedly in negotiations to acquire the popular client TweetDeck before Twitter snapped it up. “The service is great. It is timely. People are engaging with it like crazy,” Gross [...]

  4. [...] could liken it to Twitter-owned Tweetdeck, if Tweetdeck had its own central nervous system designed to (echo)locate the most important [...]

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  7. [...] could liken it to Twitter-owned Tweetdeck, if Tweetdeck had its own central nervous system designed to (echo)locate the most important [...]

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  10. [...] could liken it to Twitter-owned Tweetdeck, if Tweetdeck had its own central nervous system designed to (echo)locate the most important [...]

  11. [...] could liken it to Twitter-owned Tweetdeck, if Tweetdeck had its own central nervous system designed to (echo)locate the most important [...]

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  14. [...] could liken it to Twitter-owned Tweetdeck, if Tweetdeck had its own central nervous system designed to (echo)locate the most important [...]

  15. [...] with hyperactive Twitter users and journalists everywhere. The column-heavy social utility was picked up by Twitter in May of last year for a reported $40 million. The tool continues to operate semi-independently [...]

  16. [...] with hyperactive Twitter users and journalists everywhere. The column-heavy social utility was picked up by Twitter in May of last year for a reported $40 million. The tool continues to operate semi-independently [...]

  17. [...] is the Twitter-owned social media dashboard. The popular desktop and web client received its biggest update yet late [...]

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  21. [...] acquired TweetDeck, previously an independent Twitter desktop client, in mid-2011. Since then, the company has placed [...]

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  26. […] second big departure today is Dodsworth, the founder of the awesome TweetDeck application. Twitter bought TweetDeck two years ago for a reported $40 million, and Dodsworth joined the Twitter […]

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  29. […] second big departure today is Dodsworth, the founder of the awesome TweetDeck application. Twitter bought TweetDeck two years ago for a reported $40 million, and Dodsworth joined the Twitter […]

  30. […] second big departure today is Dodsworth, the founder of the awesome TweetDeck application. Twitter bought TweetDeck two years ago for a reported $40 million, and Dodsworth joined the Twitter […]

  31. […] second big departure today is Dodsworth, the founder of the awesome TweetDeck application. Twitter bought TweetDeck two years ago for a reported $40 million, and Dodsworth joined the Twitter […]

  32. […] second big departure today is Dodsworth, the founder of the awesome TweetDeck application. Twitter bought TweetDeck two years ago for a reported $40 million, and Dodsworth joined the Twitter […]

  33. […] second big departure today is Dodsworth, the founder of the awesome TweetDeck application. Twitter bought TweetDeck two years ago for a reported $40 million, and Dodsworth joined the Twitter […]