Mobile

Grindr creator on his new app, lesbian gaydar, & more at SXSW [video]

grindr sxsw
Successful CMOs achieve growth by leveraging technology. Join us for GrowthBeat Summit on June 1-2 in Boston, where we'll discuss how to merge creativity with technology to drive growth. Space is limited. Request your personal invitation here!

Grindr is a huge success, as apps go. The location-based dating app for men-loving men has won several awards and counts millons of gay, bisexual, and bi-curious men among its users.

Grindr creator Joel Simkhai, who spoke with VentureBeat at South By Southwest Interactive in Austin this week, also recently launched a new, similarly location-based app called Blendr. The app is intended to allow like-minded folks to find new friends in proximity, and Simkhai says it’s been tweaked with straight people and lesbians in mind, as well.

Stay tuned for more video interviews coming from SXSW.


VentureBeat’s VB Insight team is studying marketing analytics... Chime in here, and we’ll share the results.