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Let’s kick the weekend off with a discussion on patent litigation! (All parties jump into the air, freeze frame.)
But seriously, the above video explains in a well-illustrated nutshell how the recent Apple v. Samsung case sets the stage for a battle of even more epic proportions with Google. Or a long and winding road to licensing agreements. Or both.
Google’s Android operating system has already been through the wringer with the Oracle lawsuit, which was ultimately a mixed-bag victory for the Android maker. Apple, however, is going after Google’s many hardware manufacturer partners rather than Google itself, for now at least.
Still, Google has acquired Motorola (and its patents) and has said that move will assist in the defense of other Android-using manufacturers as lawsuits continue to pop up around the globe.
VB's research team is studying mobile user acquisition...
Chime in here, and we’ll share the results