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PBS has just signed sweet new deal with Netflix. The renewed contract includes two exclusive shows: British murder mystery miniseries The Bletchley Circle and preschool literacy series Super Why!.
The streaming video service will continue to feature popular nonexclusive PBS shows like Downton Abbey (Amazon also streams it), Ken Burns documentaries such as Prohibition, and Central Park Five.
As PBS Digital GM Jason Seiken said in a statement on the deal, “While PBS stations will always be the first place to see our programming, this agreement with Netflix exposes our shows to new audiences and further expands PBS’s presence across all media platforms.”
Netflix has been on a bit of a roll with content, signing deals to distribute DreamWorks Animation and scoring big-time with original series such as the fourth season of Arrested Development and the stellar, spendy House of Cards and Hemlock Grove.
However, Netflix did lose a bid for popular kids’ shows owned by Viacom that are now exclusives on Amazon. This content includes shows on Nickelodeon and Nick Jr., such as Dora the Explorer.
Ultimately, the war for cord cutters and online TV fiends comes down to which service has the easiest access to the best content, and PBS still serves up some of the highest-quality programming out there.
Netflix added roughly 3 million new subscribers over the past few months, giving it a grand total of 36 million total subscribers. Its viewing hours for the streaming side of the business was over 4 billion hours, more than a billion hours per month.