Kabam said it will release a new mobile game based on Universal Pictures’ The Fast and the Furious racing-movie franchise.
The game will coincide with the seventh installment of the movie series, which will hit theaters on July 11, 2014. Kabam will develop the title with Universal Partnerships and Licensing, extending a partnership that kicked off in May with the launch of Fast & Furious 6: The Game.
That release went to the top of the Apple iTunes App Store and Google Play charts in more than 100 countries. More than 17 million players installed the game in its first month, and more than 33 million have downloaded it to date.
“The Fast & Furious franchise is a global phenomenon that continues to evolve as the scale of the films grow bigger with each new release,” said Andrew Sheppard, president of Kabam Studios. “Kabam is proud to continue to collaborate with Universal on such a fun and mass-appeal franchise to develop a new mobile game that progresses with the same ambition of the series.”
Fast & Furious 7, the film, will star Vin Diesel, Paul Walker, and Dwayne Johnson. James Wan is directing it.
San Francisco-based Kabam estimates it will surpass $300 million in revenue in 2013. It has more than 700 employees. Kabam’s investors include Google, Warner Bros., MGM, Intel, Canaan Partners, Redpoint Ventures, Pinnacle Ventures, and others.
Mobile developer or publisher? VentureBeat is studying mobile marketing automation.
Fill out our 5-minute survey
, and we'll share the data with you.