NOTE: GrowthBeat -- VentureBeat's provocative new marketing-tech event -- is a week away! We've gathered the best and brightest to explore the data, apps, and science of successful marketing. Get the full scoop here, and grab your tickets while they last.
Twitter’s IPO is tomorrow, and the company could be worth as much as $16 billion, if it prices itself at the top end of its range. Or it could be valued much higher, if the stock pops on opening day.
The interesting thing is, social media and Wall Street are of two very different minds about that.
“Investors expect to see a share price of $43.60 at the end of day one,” a representative of financial services company IG told me via email. “Nearly three weeks ago … the expected market cap hit $33 billion, equal to more than $60 a share [but] has since levelled off which usually indicates investors believe it has reached a fair value.”
That optimism isn’t shared by Twitter’s own users, or Facebookers, or people on social media in general.
“People are overwhelmingly negative about Twitter’s valuation price,” a representative from social monitoring company Digimind told me. “More than 76 percent of online mentions were unfavorable in relation to Twitter’s share price or valuation. When looking at conversations just on Twitter itself, that number skyrockets to 94 percent of comments being negative.”
IG runs a gray market in which clients can take a financial position on a company prior to its official stock market debut. Twitter’s been extremely popular there, with prices passing double Twitter’s latest stock market pricing, and it’s not the only grey market to showcase that behavior.
Digimind monitors social media on Twitter, Facebook, Google+, and other social networks, and the people are not impressed.
Mentions of Twitter itself are still positive, or at least not negative, and even mentions of the Twitter IPO, TWTR (the company’s stock symbol), and Twitter Stock are at least mildly positive. But when it comes to Twitter’s share price, the people seem determined to push it down:
Tomorrow, of course, is the fateful day.
And, the day on which we’ll find out who is right and who is wrong — Wall Street, or social media’s Main Street. Share your opinion in the comments below.
Twitter is a real-time information network that connects you to the latest information about what you find interesting. Simply find the public streams you find most compelling and follow the conversations.
At the heart of Twitter ar... read more »
xxxx<br/>Digimind provides a variety of software solutions for intelligence needs. Their platform is able to collect and analyze outside web sources in an efficient, streamlined manner, significantly reducing the time spent on indivi... read more »
Powered by VBProfiles
We're studying digital marketing compensation: how much companies pay CMOs, CDOs, VPs of marketing, and more
, with ChiefDigitalOfficer. Help us out by filling out the survey
, and we'll share the results with you.