I’m no marketing expert, but if I was releasing a niche, Android-based gaming microconsole, I probably wouldn’t want it to come out on the same day as Sony’s behemoth of a next-gen system, the PlayStation 4. Still, after missing its Nov. 8 release date, that’s exactly when GameStick’s now scheduled to come out.
Of course, the GameStick couldn’t be more different from the PS4. While Sony’s machine runs gamers a hefty $400, the GameStick costs a mere $80. It’s designed as a cheap alternative to console gaming, one that we found as a great way to play Android titles without having to buy a smartphone or tablet — and one especially geared to children.
GameStick told Engadget that while it didn’t want to compete with Sony, it also didn’t want to delay the launch of its system any longer. GameStick was originally supposed to come out in October before delaying its launch to Nov. 8.
Sony Computer Entertainment, Inc. is a major video game company specializing in a variety of areas in the video game industry, and is a wholly owned subsidiary and part of the Consumer Products & Services Group of Sony. The company was... read more »
Powered by VBProfiles
Marketing technologist? We're studying the big marketing clouds
Fill out our 5-minute survey
, and we'll share the data with you.