The PlayStation 4 will launch at midnight tonight, and livestreaming behemoth Twitch is partnering with Sony to broadcast the festivities live.
Fans can watch it all on Sony’s official PlayStation channel. It begins at 8 p.m. Pacific/11 p.m. Eastern, and we’ve embedded it below for your enjoyment.
Twitch is about to get a whole new influx of broadcasters. The PlayStation 4, as well as Microsoft’s Xbox One, features integrated Twitch streaming. This means more gamers than ever are about to begin broadcasting their gameplay on the website.
Even before that happens, Twitch revealed that it has taken over as the top gaming-related video website, according to web-tracking firm ComScore. Twitch sports both the largest and most-engaged audience of gamers looking for video content.
“The growing popularity of live video on Twitch has been apparent in all corners of the video game industry, ranging from individual gamers to the biggest publishing, developing, and media brands,” Twitch chief revenue officer Jonathan Simpson-Bint said. “While ComScore’s top ranking of Twitch confirmed what we already saw coming in terms of the broadcasting and spectating trend, it’s just the beginning. We expect the movement to really take off when the broader console community gets its first taste of the live experience on the Xbox One and PS4.”
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