Video game console launches are rare events, so companies like Sony try to make them into memorable spectacles. The PlayStation 4 launch in New York was orchestrated to be just that. The event will certainly go down as a once-in-a-lifetime event for Joey Chiu, a Brooklyn resident who was first in line to get a box from Sony game chief Andrew House on Thursday at midnight.
Here are our photos from Sony’s launch of the PlayStation 4. Sony put on quite a show at the Standard High Line Hotel in Manhattan. We hope you enjoy them.
Sony is a Japanese multinational conglomerate corporation headquartered in Kōnan, Minato, Tokyo, Japan. Sony Corporation is the electronics business unit and the parent company of the Sony Group, which is engaged in business through i... read more »
Powered by VBProfiles
Marketing technologist? We're studying the big marketing clouds
Fill out our 5-minute survey
, and we'll share the data with you.