Gamers spent more on Google Play and the iOS App Store than they did on 3DS, PlayStation Vita, and other dedicated handheld gaming systems, according to data-tracking firm App Annie. In fact, by the third quarter of 2013, the combined spending on Play and the App Store was three times the size of gaming-optimized handhelds.
Free-to-play games with microtransactions drove most of this growth. App Annie revealed that overall spending on mobile games jumped more than 100 percent from 2012 to 2013. For the year, games with in-app purchases made up 93 percent of all revenue. Only 7 percent of all the money made by games on iOS and Android went to premium-priced apps.
Above: The “freemium” model was the big winner in 2013.
Image Credit: App Annie
The Japanese role-playing game Puzzle & Dragons, which has players matching colored gems while adventuring through dungeons, was the top-grossing mobile game worldwide. At one point it was making $4.5 million a day in 2013 thanks to its massive popularity in Japan.
Here’s the full list of top-grossing mobile games on iOS and Google Play:
- Puzzle & Dragons (GungHo Online)
- Candy Crush Saga (King)
- Clash of Clans (Supercell)
- Hay Day (Supercell)
- The Simpsons: Tapped Out (Electronic Arts)
- The Hobbit (Kabam)
- Slotomania (Caesars Entertainment)
- Megapolis (Social Quantum)
- Pokapang (Line)
- Kingdoms of Camelot (Kabam)
Puzzle & Dragons was so profitable that it was enough to help GungHo Online take the top spot as the highest-grossing publisher on mobile. Supercell was the runner-up, followed by King and Electronic Arts.
- GungHo Online (Japan)
- Supercell (Finland)
- King (United Kingdom)
- Electronic Arts (United States)
- Line (Japan)
- Gree (Japan)
- CJ Group (South Korea)
- DeNA (Japan)
- Kabam (United States)
- Gameloft (France)
App Annie has a full report about the performance of mobile software available to download from its website.
Electronic Arts Inc. (EA), headquartered in Redwood City, California, is a leading global interactive entertainment software company. Founded in 1982, the Company develops, publishes, and distributes interactive software worldwide for ... read more »
App Annie is the industry standard for analytics and market data in the apps and digital content economy. The App Annie platform helps app business owners, marketers and investors understand both their own app business and app market t... read more »
Supercell first started developing games for tablets in 2011, and haven't looked back for a second. Smoosh together all the best parts of gaming from consoles and PCs, add mobility along with a new touch UI and — BOOM — tablets hav... read more »
Powered by VBProfiles
Marketing technologist? We're studying the big marketing clouds
Fill out our 5-minute survey
, and we'll share the data with you.