Big Fish Games is launching its Cascade “match three” mobile game today as part of a quest to unseat the ubiquitous Candy Crush Saga.

The new smartphone and tablet free-to-play iOS game is aimed at “making everyone finally quit crushing candies,” according to Seattle-based Big Fish Games, which is clearly a little jealous at the success of King’s Candy Crush Saga, which generated 79 percent of King’s $1.8 billion in revenue in 2013. It has 40 hand-crafted puzzles to solve, and it has the same kind of gem-matching mechanic popularized in hits like Candy Crush Saga — but without “friend gates,” “pay walls” or anything else that leads you to spending money.

The twist is that Cascade has a slot machine mechanic where you can spin a wheel to give you new matching options. That enables players to take advantage of both strategy and luck.

In Cascade, you journey alongside Jasper, a mole participating in the Great Cascade Gem Rush. You can accompany him through 10 hand-painted lands and meet wildlife friends like bears, arctic foxes, and a kayaking otter. It also has a daily challenge puzzle and it will have regular updates. That’s the same kind of formula that King has used to snare hundreds of millions of gamers — but with microtransactions.

Big Fish Games is publishing and distributing Cascade. The developer is Funkitron, a 13-year-old casual game studio headed by David Walls.

Get more stories like this on TwitterFacebook

Founded in 2002, Big Fish is the leading online marketplace for premium casual games. Through its proprietary, data driven platform, millions of consumers seeking immersive, relaxing enterta... All Big Fish Games news »

Track Big Fish Games's Landscape to stay on top of the industry. Access the entire ecosystem, track innovation & deals. Learn more.