Ninety-three percent of human interaction relies on non-verbal queues. That’s surprising, given our ever-increasing reliance on digital communications via social and mobile technologies. So how does a business build authentic, sustainable relationships with prospects and customers in this new landscape?
Since it is a place for two-ways conversations, social media can help companies grow by fueling word of mouth, then sustain that growth by listening to customer voices and responding adequately even when trying to reach hundreds, thousands, or millions.
We’re excited to announce a new session at GrowthBeat — VentureBeat’s upcoming event on August 5-6, exploring the data, apps, and science of successful marketing. In this fireside chat, Jeanette Gibson, HootSuite’s VP of community and customer experience, and Rahul Sachdev, the CEO of Get Satisfaction, will explain how exactly companies today can leverage tools like social media to foster meaningful and lasting experiences for their customers.
They’ll share examples to illustrate the new social customer support order and examples of tools and services that can help brands forge better links with their supporters online throughout all points of the decision-making process.
We’ll be announcing more speaker and program updates in the coming days. For more on the vision of this year’s event, head over to our event site.
Grab your tickets now! Seats are limited.
Special thanks to the following industry leaders for supporting GrowthBeat: Radius as Platinum Partner; Demandbase as Gold Partner; Ion Interactive as Silver Partner; AT&T, Swrve, Act-On, Bizo, WP Engine, Personagraph and Looker as Event Partners; and CommandIQ, Marketing.AI, Seeloz, and Scripted as Nest Partners.