VentureBeat

It’s all about utility: Social media apps grow up (for advertisers, too)

[Editor's note: Social media applications on networks like Facebook and MySpace -- and more recently the iPhone -- are starting to pull in real revenue. And we're seeing some developers add new types of functionality to their offerings in order to stand out from the crowd and attract new advertisers through a better brand offering and increased revenue. Below, Chris Cunningham, founder of appssavvy, a company that connects social network application developers with advertisers, highlights... Continue Reading