money suitcase Zsolt Biczo shutterstock

The marketing paradox: To spend or not to spend

We choose to skimp on advertising and spend on product. In the short run, our choice might puzzle employees, prospective employees, and the competition.

Bing employees in Bellevue, Wash.

Why companies are not startups

While it’s fashionable to build corporate incubators, there’s little evidence that they deliver more than “innovation theater.” Big companies just aren’t set up for real innovation and agility.

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The Rinspeed XchangE is a Tesla-based self-driving car

The driver and passenger seats fully recline, facilitated by a steering wheel that slides to the center of the dashboard giving the driver more room to stretch out.