Rakesh Agrawal

Rakesh Agrawal is an analyst focused on the intersection of local, social and mobile. He is a principal analyst at reDesign mobile. Previously, he launched local, mobile and search products for Microsoft and AOL. He blogs at http://redesignmobile.com; and tweets at @rakeshlobster.

 

Disclosures: I have investments in $AAPL, $AXP, $EBAY, $FB, $GOOG, $MCRS, $OPEN and $PAY. I have short interests in $AOL, $BBY, $GRPN, $SFLY, $YELP.

stories by Rakesh Agrawal

NFC’s ongoing user interface problem: some readers don’t work

I haven't had a lot of kind words for NFC, the mobile payments mechanism that some have touted as the Next Big Thing in payments. I've knocked it for being a kludgy experience that doesn't deliver any meaningful consumer value over swiping a credit card. But NFC has another big problem: Even when you think it might work, it doesn't.

What the Starbucks Square deal really means

By now, you've probably heard that Starbucks is going to be investing $25 million in Square, the San Francisco-based mobile payments company. As part of the deal, Starbucks will switch its credit and debit card processing to Square in the United States. But once you get past the headline, what does this really mean?