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What social analytics isn’t telling you this holiday season

According to social media analytics, when it comes to kids, toys that imitate gadgets used by adults will be hotter than ever. Unfortunately, there’s a huge problem with these predictions.

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Send Anywhere tackles file sharing security

Following the recent spate of high profile security hacks online, confidence in being able to safely share private or confidential files via computer or mobile device seems at an all-time low. South Korea-based company Estmob may have an answer.

launching-tech-event

Five lessons team Zula learned from launching a tech event as a young startup

Startups have a multitude of marketing channels available to them. Websites, landing pages, email messages, social media, and more are used daily to create demand, generate leads and position the business as a contender in their field.
So what happens if you take all those and add one more marketing channel by launching your own tech conference?

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Streaming games: Is a workable model in sight?

Games publishers are accustomed to selling individual games to consumers, and they’ve let that dictate pricing for streaming games. But with subscription models established by Netflix and others, will this ultimately win out in gaming too?