Love your free players to unlock the full potential of free-to-play games

It’s already clear that free-to-play games are having a profound impact on the industry landscape. Their initial success is in large part driven by the frictionless reach being free enables. By removing the need to pay up front, a game can reach an audience that’s as much as 10 to 25 times larger. Anyone who owns a smart mobile device or a PC with an Internet connection is now a prospective player.

Marvel Heroes needs more humanity, more warmth, and more MMO

I just ran around Hell’s Kitchen with Iron Man. Man, were we faced a lot of muggers and dudes with automatic rifles. Oh, and Electro. Can’t forget him. I fought him for about 15 minutes, grinding his health down to the halfway point, fighting him and waves of annoying muggers, when Iron Man showed up. We kicked Electro’s ass. Then I died, since a mugger snuck up behind me and shot me with an automatic weapon.