facebook_logo_tall

Facebook expands ads based on sites and apps you use to Australia, Canada, France, Germany, Ireland, and UK

In addition to simplifying its privacy policy, Facebook today also announced it is expanding the list of countries to which it serves ads based on the sites you visit and the apps you use. The new interest-based ads, as well as the company’s ad preferences tool for controlling which interests influence the ads you see, are coming to Australia, Canada, France, Germany, Ireland, and the U.K.

socialflow-for-agencies

SocialFlow for Agencies launches to bring ad buying back into the fold

An increasing number of agencies are outsourcing work such as paid search, display advertising, and search engine optimization to third parties. While farming out business is not a new concept, there are a number of possible pitfalls ahead if agencies get the balance between external and internal resources wrong.