Vine launches full profiles on the Web.

Born from mobile, Vine migrates to Web

Like its parent Twitter, Vine makes an art form from the shortest possible expressive burst. Vine’s 6-second looping videos are tailored to take advantage of the short attention span and limited bandwidth of mobile sector, but now the company is going beyond its original mobile platform to beefing up its Web presence with full profiles.

Five ways retargeted pre-roll video ads can benefit us

Earlier this week, Mo Al Adham, CEO of Telly, wrote that the death of pre-roll video ads is looming. I disagree: Pre-roll ads have the ability to positively impact customer-centric brands and drive customer engagement and acquisition strategies.