Massive ad network Adknowledge acquires AdParlor to get into the Facebook ad game

Massive ad network Adknowledge acquires AdParlor to get into the Facebook ad game

Massive online ad network Adknowledge has acquired Facebook advertising provider AdParlor, a move that will give Adknowledge a much better handle on the quickly growing social ad space. Terms of the acquisition were not disclosed.

“AdParlor has had impressive traction with Facebook ads and is at one billion impressions a day on Facebook,” Adknowledge CEO Scott Lynn told VentureBeat. “It was an easy sell.”

Adknowledge operates the fourth largest marketplace on the web where advertisers … Continue Reading

Adknowledge lets developers move Facebook games to web portals

Adknowledge lets developers move Facebook games to web portals

Adknowledge is announcing today a way to package Facebook games for monetization and launch them on web portals.

The goal is to enable game developers to easily expand their games from Facebook to the broader web without having to worry about doing all of the integration work for monetization. Adknowledge calls its solution Social2Web, which lets game developers create stand-alone versions of their Facebook games on their own web sites.

Other companies such as Heyzap … Continue Reading