Why online ad costs are now going up for the first time in years

June 19, 2013 7:00 AM John Koetsier
John Koetsier

Editor's Pick Google's enhanced ad campaigns are certainly enhancing one thing: Google revenue. After seven straight quarters of decreasing prices for clicks, Google ad prices rose 6 percent over the last three months -- and are expected to jump another 5-10 percent in the next quarter.

Brand Networks casts off bootstraps with first $68M ”warchest’ of funding

June 6, 2013 8:00 AM Rebecca Grant
Rebecca Grant

Brand Networks has raised $68 million in its first round of funding.The company works with big brands to help them achieve their social media marketing goals. .

4 tools native devs should be using to transition to the mobile web

June 4, 2013 11:05 AM Jolie O'Dell
Jolie O'Dell

The mobile web has long -- and we mean long -- been mobile developers' promised land of milk and honey. But getting there is a long haul. Here are some tools to ease the ch-ch-changes.

Twitter to launch automated ad exchange to let brands retarget you via tweets

May 30, 2013 9:45 AM John Koetsier
John Koetsier

Twitter is planning to launch a Facebook Exchange-like service to allow brands to buy ads programmatically and retarget Twitter users based on their browsing and search history.

Adobe acquihires design agency Ideacodes to boost talent in Creative Cloud

May 28, 2013 12:52 PM Tom Cheredar
Tom Cheredar

Design tech company Adobe has acquired San Francisco-based creative consulting firm Ideacodes, the company announced today.

Adobe exec: Creative Cloud complainers will love us once they try us (interview)

May 11, 2013 11:38 AM Sebastian Haley
Sebastian Haley

All of the complaints about Adobe's new subscription-only model haven't "overshadowed all the goodness that we released," Adobe marketing executive Scott Morris told VentureBeat.

Adobe is killing Creative Suite; here’s why

May 6, 2013 11:12 AM Jolie O'Dell
Jolie O'Dell

Editor's Pick This is the last stop for the Creative Suite train; all passengers must deboard. But the next train is so much better. And for Adobe, it's even more lucrative than $700 bi-annual installments.

Adobe’s new features: Everything you need to know to decide whether or not to buy

May 6, 2013 10:45 AM Jolie O'Dell
Jolie O'Dell

Here is every new app and feature Adobe is announcing today, all in a super convenient list to help you decide what you should buy and what you can save on this time around.

Adobe’s creative software gets new versioning; there will be no CS7

May 6, 2013 10:45 AM Jolie O'Dell
Jolie O'Dell

The "CC" stands for Creative Cloud, Adobe's new paradigm for delivering and upgrading software that allows for creativity, collaboration, and a sense of community among like-minded professionals across the creative industries.

GamesBeat weekly roundup: A new social gaming King, big Xbox announcement May 21, and more

April 26, 2013 9:23 AM Jasmine Maleficent Rea
Jasmine Maleficent Rea

If you follow VentureBeat but don’t regularly check our GamesBeat site, here’s a list of the best video game stories we ran over the last seven days that you may have missed.

Adobe launches ‘Primetime’ TV Everywhere service, points out we’re watching a ton more video

April 10, 2013 8:05 AM Devindra Hardawar
Devindra Hardawar

Is this the TV Everywhere solution we've been waiting for?

Shift attacks Salesforce, Adobe with ‘open marketing cloud,’ an app store for digital marketing tools

April 9, 2013 9:48 AM John Koetsier
John Koetsier

Salesforce says it has the world's only unified social marketing suite. Adobe says its marketing cloud is a single service that includes everything digital marketers need to get ahead.

Shift begs to differ.

Here’s what Adobe plans to do with Behance, starting with free portfolio sites

March 27, 2013 12:45 PM Jolie O'Dell
Jolie O'Dell

Starting today, Creative Cloud subscribers (paid tiers only) will get free access to Behance's ProSites, a feature that gives creatives customized online portfolios with cleaned-up URLs and great UIs.