“Plus, being in the Google Hangouts ecosystem you can mix us with other apps,” Lahoutifard told me. “You can activate a prepared logo, namebar, and presentation title, or you can show a PowerPoint.”
“We want to price equivalent to a voice call,” Shapiro says. “Our competitors offer an inferior product for more money: Blue Jeans 15 time more, and other competitors 300 times more.”
Interoperability is beating closed systems.
Blue Jeans Network, the company that offers super-simple video conferences in the browser, is announcing the first-ever videoconferencing integration with Salesforce.com.
Editor's Pick Video is the new audio. With more emotion, more nuance, and more effective real-time communication, videoconferencing is growing at a 20 percent annual rate in business.