The company’s founder also has a new book coming dubbed Loyalty 3.0.
Predictions are always embarrasing in hindsight, but we love going out on a limb.
Gamification is catching on in enterprises.
The app for gamifying sales was so successful that it led to spinout.
Six gamification experts tell us what they think about how to properly motivate people through game-like activities.Here’s part two of the panel.
Six gamification experts tell us what they think about how to properly motivate people through game-like activities.
Predictions from gamification experts on where it will go next.
Bunchball has upgraded its Nitro gamification for Salesforce.com, making it easier to use and customize.
Badgeville is gamifying sales teams with a new app for Salesforce.com.
Verizon Wireless has “gamified” its community web site and received a big boost in traffic as a result.
If you follow VentureBeat but don’t regularly check our GamesBeat site, here’s a list of the best games stories we ran over the last seven days that you may have missed.
Bunchball is announcing 10 new apps today that will “gamify” (make non-game apps and processes more game-like) websites and enterprises in a quick and painless fashion.
BigDoor, a white label gamification platform maker, has raised $5 million in new funding from the Foundry Group. The platform allows non-game online publishers to “gamify” their web sites by adding game mechanics that improve user interaction and engagement.
Kiip has gained a large following of game developers who are connecting its real-world rewards network to mobile-game achievements. When you hit a big milestone in a game, Kiip will offer you a reward such as a Starbucks coupon.
It’s not as sexy as landing Playboy as a customer. But Bunchball is moving further into enterprises with its gamification technology, which makes non-game web sites more interesting by making them game-like. Today, Bunchball is integrating gamification analytics into Adobe’s Digital Marketing Suite.
Bunchball launched its gamification service four years ago, before the name for adding game-like features to non-game applications became popular. Now the company is disclosing some interesting milestones, including the fact that its customers have awarded their 125 million users with 500 million badges and trophies.
Bunchball is trying to “gamify” every web site in the world via tools that make sites more game-like. Its new Nitro for Salesforce.com uses game-like rewards to motivate salespeople, driving up adoption, engagement and performance among sales employees.
Gigya has made its mark by making web sites more social. Now it’s going to gamify them too. The company is announcing today that it will offer a Game Mechanics software as a service so that companies can make their sites more social and game-like as they seek to engage users who are otherwise bored with static web sites.
Bunchball has raised a round of $6.5 million to expand its investments in gamification, or using game-like mechanics to increase consumer engagement with non-game web sites.