New Flurry Marketplace will make it easier to place mobile ads that target the right audiences.
Only 20 percent of American consumers' time on mobile devices is spent on the web. A massive majority, 80 percent, is spent in apps: games, news, productivity, utility, and social networking apps.
The U.S. isn't going to take the No. 1 spot back.
Editor's Pick With more than 850 million smart devices out there, the transition to smartphones isn't even half way done.
Mobile apps generated about $18 billion in 2012, up from virtually nothing in 2008. Now it nearly matches web revenue.
After a record-breaking 17.4 million iOS and Android devices were activated on Christmas Day, the following week saw record-breaking activity as well: over 50 million iOS and Android-powered smartphones and tablets, and a staggering 1.76 billion mobile app downloads.
Christmas day 2012 set huge records for activated iOS and Android devices, and downloaded apps, proving that Santa's elves are getting more tech savvy every year.
In the new world of mobile first, engagement is the new battleground.
Time spent using mobile apps rose about 35 percent this year while TV viewing stayed stagnant and web browsing dropped slightly.
Swrve enables game publishers to test different outcomes and see which path leads to the best monetization.
Advertisers are using Flurry's analytics to target ads at the right mobile consumers.
The answer to who are the more committed gamers, console or mobile players, might not be as clear-cut as you think.
Editor's Pick Flurry-powered apps collect data from more than 700 million mobile devices a month.
Apparently, people like to have fun, and they buy digital devices to assist them in that noble quest. But they use those devices differently ... and therein lies the story.
With a new office and growing staff, VentureBeat is ready to take on New York City's vibrant technology scene with gusto.
Greg Canessa is the vice president of mobile at Activision Blizzard and his job is to move the video game giant into the mobile gaming market in an intelligent way -- especially when it comes to the Kindle Fire and iOS.
Flurry generated more than 100 million video views in August for its video ad network service. And those ads are proving to be effective at getting users to install new apps.
Mobile monetization firm W3i has tripled its revenues in the past year and nearly doubled its employees.
Android and iOS are pushing the rapid adoption of smartphones across the globe, but especially in the BRIC countries of Brazil, Russia, India, and China.
Playnomics launches a customer relationship management platform for games that markedly improves player retention.
