In fact, gamification boosts commenting 13 percent, social sharing to Facebook, Twitter, and networks 22 percent, and content discovery by a massive 68 percent.
Verizon Wireless has "gamified" its community web site and received a big boost in traffic as a result.
Everyone knows Pinterest is huge and growing and driving huge amounts of traffic … and all online retailers want a piece of it. Indigo, the largest Canadian online bookseller, was no different.
The question, of course, is how.
Working with …
Apple isn’t hogging the entire news spotlight today. A few other companies snagged some cash to build their businesses. Check out who got funded today, proving you can still get noticed on the day Apple releases a ton of news.…
Finding an identity all its own, Gigya, a six-year-old startup powering the social functionality behind brand name applications and reaching more than a billion people each month, has raised $15.3 million in its fifth round of funding.
Condé Nast owner …
Casino companies know how to treat their high rollers right, but it’s about time they started giving rewards and achievements to their players as well. That’s why Boyd Gaming Corporation of Las Vegas is teaming up with Gigya, which will …
Bunchball has made a name for itself by gamifying web sites and business applications so that users are more engaged. Now, the company is personalizing gamification to target individual users with its new Nitro Flamethrower offering.
To date gamification has …
Gamification, or the use of game-like mechanics to make non-game apps more fun, is hitting the big time. Pepsi is announcing today it has created a gamified social network around the hit TV show The X Factor, which is Simon …
Gigya has made its mark by making web sites more social. Now it’s going to gamify them too. The company is announcing today that it will offer a Game Mechanics software as a service so that companies can make their …
