Signia Venture Partners VC is on the lookout for hot mobile game trends.
A panel of experts describes both paid and non-paid user acquisition tactics.
The co-founder of Playdom is funding game companies; he thinks Zynga's chief executive ought to give up his supervoting rights.
In the past month, what app makers have to spend to get the attention of Apple device users has risen out of control. That’s a tough fact of life that could make survival hard in the Darwinian mobile app ecosystem. …
In the wild world of the app economy, there is an overwhelming concern about the cost of bringing users to apps. Budgets can be in the millions now for marketing an app launch, but execs from Iddiction and Tapjoy said …
Discovery is still a huge problem on the Apple App Store, with 578,716 active apps and no sure-fire way to stand out. Iddiction hopes to tackle this problem with its App-o-Day promotional app.
Making one app to promote another app …
After leaving mobile app company Outfit7 unexpectedly back in July, Andrej Nabergoj was mum on why or where he was headed. Now he’s announced a new company, Iddiction, that’s just emerged from stealth mode with $3.5 million in seed funding …
