“We are the complete marketing suite for visual interest-based social networks,” Piqora CEO Sharad Verma told me yesterday. “We’re the only company that provides a unified dashboard for Pinterest, Instagram, and Tumblr.”
Editor’s Pick “Sure, you get 70 percent of your clicks in the first two days,” Pinquora CEO Shara Verma told me last week. “But there’s a huge long tail. Clicks kept coming all the way for 30 days, and even beyond.”
This is huge, because brands like Sephora say their Pinterest followers spend 15 times more than their Facebook fans.
According to Pinfluencer, the average campaign on its platform boosts brand website page visits per pin by 400 percent, doubles the pageviews per pin, and boosts revenue per pin by 50 percent, from $0.14 to $0.21.
Calling all Mark Cubans in consumer brands: Pinterest may be a greener pasture for brands to connect with customers than Facebook.