Who likes spending money? Apparently not more U.S. gamers.
Guest Post Today’s gamers have an unprecedented range of platforms, payment options and preferences to choose from, and there is little doubt that the digital goods economy will continue to grow.
Consumer spending on virtual goods has doubled since 2009, according to a survey by Visa’s PlaySpan digital monetization division. And the total U.S. market value for virtual goods grew 28 percent to $2.3 billion in 2011.
PlaySpan and the survey …
One out of every three online gamers is spending real money on virtual goods, according to a new study by Visa’s PlaySpan and VG Market Study.
The study also shows that men and women are continuing to behave in different …
