Guest Post Despite all of the time we spend on our smartphones, mobile advertising trails online advertising. CPMs for mobile are a fraction of what they are on the Web.
Pinterest just raised $200 million at a $2.5 billion valuation. But if the company seriously starts to monetize what marketers like Sephora are finding in the social shopping platform, two and a half billion dollars is far too cheap.
Editor's Pick Developers are already releasing their own gift and loyalty card apps for Passbook -- an app that puts your loyalty cards, coupons, boarding passes, event tickets, and more on the iPhone. The app launched today, alongside iOS 6, Apple's latest mobile operating system.
I’m told that getting the exact right shade of makeup can be more than a little difficult. In fact, according to beauty industry giant Sephora, it takes the average woman seven tries to find the perfect foundation. With the cost …
Beauty retailer Sephora has just become one of the first retailers to fully integrate with digital pin-board Pinterest by adding a “Pin It” button to every one of its 14,000 products.
Sephora staffers will also highlight their favorite products on …
Beauty retailer Sephora is testing an iPad program in select stores this month, inspired by what it believes is a close relationship between its customers and Apple.
The iPads have been introduced to 20 stores around the U.S. with the …
Today Go Try It On, an iOS app and web site for giving and receiving opinions on outfits, announced its first round of funding, $3 million from Index Ventures, Len Blavatnik and Alex Zubillaga.
Advice apps that provide real-time feedback …
