How one startup CEO got kicked out of Y Combinator — then raised $1.5M from Kleiner Perkins

Jon Crawford is an entrepreneur with the dubious distinction of having been kicked out of Y Combinator. But rolling with the punches and continuing to fight for what he believed was right for his startup, he took a $1.5 million investment from VCs including Kleiner Perkins six months later. But how?

How to prepare your mind — and your team — for split-testing

Split-testing — when you create variations of your website and test which ones perform the best — is quickly becoming the rage among marketers and entrepreneurs.

Sometimes called A/B testing, split-testing is the tool of choice by most “growth hackers,” …