Zynga has teamed up with international popstar Enrique Iglesias to promote its top social game CityVille.
Under the deal, fans can interact with Iglesias’s avatar, get rewards that showcase his lifestyle and hobbies, and get early access to Iglesias’s upcoming …
All eyes are on Zynga now as the social gaming company prepares to go public in an initial public offering. The social game maker has revealed some data about itself in filings with the Securities and Exchange Commission. But Raptr, …
Zynga announced today it has taken its most popular game, CityVille, to the fledgling Google+ social network.
The move could be strategically important for both Google and Zynga, which need each other: Zynga needs Google+ to help it gain more …
EDITOR’S NOTE: Welcome to VentureBeat’s new newsletters. Each week, I’m writing a column on an aspect of gaming world that GamesBeat covers. My colleague Dylan Tweney is writing a column on technology and business called Dylan’s Desk. Together, these columns …
Facebook gamers are finally embracing well-known brands in their social games. That’s one of the conclusions from a panel on social games at the f8 conference for Facebook developers yesterday.
Sean Ryan (pictured left), director of game partnerships, pointed out …
Social game players are spending less time and money on traditional console games, according to a survey sponsored by social game firm Kabam and conducted by Information Solutions Group.
The online survey of 1,412 gamers defy the conventional stereotype of …
Zynga keeps spreading its bets around. It announced today that it is launching its Hanging With Friends game to Android mobile devices. The title is the fifth that the social game maker has launched on Android in recent months.
The …
Zynga only just launched its Adventure World game on Facebook. But now the company is moving quickly to unveil another game that is core to its future growth: Mafia Wars 2.
Zynga has more than 2,500 employees as a result …
Zynga has struck a number of brand-related deals to keep its social games in the forefront of users’ minds. Today, it is extending that strategy by teaming up with Lucasfilm to add Indiana Jones to its new Adventure World game.…
Kixeye is bringing real-time strategy games to Facebook today with the public beta launch of its War Commander title.
Inspired by games like Command & Conquer on the PC, War Commander is aimed at recruiting a new generation of Facebook …
Game publishing company Electronic Arts‘ newest social game, The Sims Social, has passed social gaming supergiant Zynga’s Farmville and now has 36 million monthly active users just under a month after its launch, according to AppData.
The Sims Social has …
Zynga just launched its Adventure World social game on Facebook, speeding the pace of its game introductions as it prepares for an initial public offering.
Zynga is methodically using its newly hired and acquired game teams to create Facebook games …
IndieGoGo helps passionate people and projects get funding, but maybe it felt a little left out. The company announced today its own $1.5 million round of funding.
IndieGoGo allows anyone with a passion to create a pitch and hope for …
Zynga‘s Adventure World launch, coming in the next few weeks, is a big test for the social game publisher. If the Indiana Jones-style title takes off, Zynga will have a much better chance of pulling off its initial public offering, …
Zynga just revealed a teaser for its next big social game, an Indiana Jones-inspired creation called Adventure World.
The video trailer on the new Adventure World fan page says “you can explore exotic lands, solve ancient puzzles, and bring your …
Guest Post
When Wall Street folks mention the “IPO window” most people understand that to mean a period of time when public investors are receptive to buying shares in newly public companies. What many people don’t appreciate, however, is how abruptly that …
Social game maker Zynga is remaking its stock rules to give chief executive Mark Pincus 70 times more voting power than the shares that will be sold in its planned initial public offering, according to Bloomberg.
The move shows that …
Zynga‘s quest is to get the whole world to play social games. To make that happen, the company has to set up payment mechanisms in countries where credit cards aren’t the norm. So the company is announcing today that it …
Confirming previous reports, Zynga verified that it poached another Electronic Arts executive. Jeff Karp, who was formerly executive vice president at EA Play, has joined Zynga as chief marketing and revenue officer.
Under his new role, Karp will oversee all …
Game maker Zynga is being taken to court over patents that cover some fundamental aspects of social gaming: credits and prize redemption.
Agincourt Gaming, the combatively named studio says it holds the intellectual property for “credits-based online gaming and a …
